Wroxham Women FC and Harriet Meers:

Artwork: Graphics by PW

We are delighted and hugely proud to have both a player sponsorship and coverage partnership between Impetus and tier five Eastern Region Women’s Football League Premier Division club Wroxham Women.

The deal includes sponsorship of Harriet Meers. Harriet is a 20 year-old centre-back who can also play at full-back and has just joined the club on a duel-registration agreement with Suffolk Women’s Championship side Kesgrave Kestrals where as well as playing, she has helped to coach their younger age group teams. She is at the beginning of her football career and we are thrilled to be supporting her in these early steps.

The coverage partnership agreement means that we will be featuring regular pieces on both Harriet Meers’ progress and achievements with Wroxham in addition to occasional catch-ups with other members of Wroxham Women Football Club.

Artwork: Graphics by PW

Olivia Watson (Sutton United Women FC):

Above: Impetus founder Ben Gilby with Sutton United’s Olivia Watson to launch the sponsorship at the club’s Gander Green Lane stadium. Photo: Paul Loughlin

Impetus is hugely excited to announce that, in partnership with Since ’71 Women’s Football Site, we will jointly be sponsoring Sutton United Women’s Olivia Watson for the 2020/21 season.

Olivia is a 22 year-old attacking midfielder, brought up in Epsom, Surrey, who has been playing football since she was 10 years-old. She broke into Sutton United’s first team in October 2020 and has been putting in a string of impressive performances ever since which resulted in her scoring her first goal for the club in only her fourth start on 13th December against Clapham United at Sutton United’s Gander Green Lane stadium.

The sponsorship means that we will be having regular catch-up features with Olivia and finding out how things are going for her and the club as the months go on.

Artwork: Angelo Tirotto.

Chorley Women FC and Lisa Topping:

Artwork: Graphics by PW.

We are absolutely delighted to have a club partnership deal with FA Women’s National League Division One North side Chorley Women, which includes sponsorship of Lisa Topping.

Lisa is a 29 year-old midfielder who played top flight women’s football for Liverpool at the age of sixteen before moving to University in the USA on a soccer scholarship. She is a key member of the Chorley Women side who are an established FA Women’s National League side.

As part of the sponsorship and club partnership deal, we will be featuring regular pieces on Lisa and the club’s other teams, including their player pathway arrangement with Euxton Villa and Euxton Girls.

Artwork: Graphics by PW.

Penryn Athletic Ladies FC:

Above: Penryn Athletic Ladies 2020/21 Photo: @PenrynLadies

Impetus are delighted to have secured a partnership with Penryn Athletic Ladies for the 2020/21 season and hopefully beyond! The club play in the seventh tier Earthbound Electric Cornwall Women’s Football League. The partnership involves monthly interviews and features with key members of the squad and officials about how the club and players are progressing and what’s going on at the club both on and off the pitch. It is sure to be a fascinating series of articles which will offer real insight into what life is like being involved with grassroots women’s football.

Bure Valley Youth FC:

Artwork: Graphics by PW

Bure Valley Youth are a club based in Coltishall, Norfolk and provide an opportunity for girls to play football from the age of four up to sixteen. Once players reach U16 level, they start to be coached by Eastern Regional Women’s Football League Premier Division side Wroxham Women with the hope that they will join the latter’s development team that play in the Norfolk Women’s and Girls’ Football League. As part of our partnership, Impetus have provided some training equipment to the club and the club’s youngsters will get the opportunity to write on this site about their footballing experiences and the wider game. We will be catching up regularly with officials at the club to see how their many teams are developing.

Artwork: Graphics by PW.

International Surrey Women Football:

Impetus was delighted to be approached by International Surrey Women’s Football to sponsor the polo shirts of their coaching staff. The deal will see Impetus‘ logo displayed on the clothing and ensures the site is advertised in match programmes and on their website (

International Surrey Women’s Football is a new organisation which provides the opportunity for players at grassroots women’s clubs in Surrey to play representative football against teams who include CONIFA member sides these are ‘national’ representative teams who are not members of FIFA. They will be playing their first matches later in 2021.

Graphics by PW:

Impetus is excited to have entered into an official partnership with Graphics by PW to produce all of the site’s logos and artwork. Graphics by PW is headed by Paige Walder, a 27 year old graphics designer from Brighton who is currently working on a season long partnership with Chelsea and England star Fran Kirby among other promotional campaigns for women’s football – so we’re in great company!

The Chicken Salt Co:

We are really pleased to announce that UK based The Chicken Salt Co has begun a partnership with Impetus which will see them support our coverage of Australian Women’s Football and offer our readers an exclusive 5% discount on Chicken Salt orders from their website.

Chicken Salt is an Australian staple and found in all of the nation’s takeaway shops and supermarket shelves with Australians dousing it on their chips and rotisserie chickens.

The Chicken Salt Co is the first and only chip shop chicken salt seller filling a gap in the UK market for the real deal chicken salt you find in local takeaways in Australia… not the supermarket stuff but the real imported wholesaler salt, coarsely grounded and intensely yellow.

As well as their sponsorship of all of Impetus’ Australian Women’s Football coverage, they are offering every Impetus reader 5% off all orders of Chicken Salt from their website. Go to and place your order – 5% will automatically be taken off of the cost. The coupon code is impetus.

If you have any queries about your order, please email

The discount link for Impetus readers will appear on each article on the site related to Australian Women’s Football – whether it be W League, The Matildas, interviews, previews or features.

We thank them for their fantastic support and hope our readers develop a liking for the yellow stuff as much as we do at Impetus HQ!

Coming Soon…

Keep your eyes peeled for several further announcements about Impetus‘ partnerships with women’s football clubs and players around the world!

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